Video plays an instrumental role in political campaigns and possibly winning an election. Video appeals to all senses—the viewer can see a candidate’s appearance and hear their stance on specific issues. Although the viewer can’t physically taste, touch,...
When you begin your political campaign, the most important step is creating your brand. Your brand is how your audience will view your stance on issues, and it will help voters decide whether or not they want to vote for you. Your brand should be cohesive and...
When creating now-State Representative Gino Bulso’s political campaign, the first question we asked was how can we make his brand stand out from the competition. This is typically our first task when starting a campaign for a candidate and one we take very seriously....
When you begin your political campaign, it can be filled with overwhelming decisions about the best way to reach your audience. A campaign is filled with several components to reach your voters, but video production is one of the most effective elements. Here are...
Campaign Creative Group prides itself on creating effective comprehensive campaigns that help candidates connect with their voters. A comprehensive campaign assists in reaching a candidate’s target audience. Naturally, when one advertises a campaign on several...
Over the years traditional media has shifted from static images as seen in newspapers and magazines to live broadcasts and prerecorded videos on television. Today we see social media content mirror that change. At first, social media platforms like Facebook and...
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